The Giplaye Digital Marketing Agency • 29th June 2021

What Makes A Marketing Campaign Successful?

You want your business to grow and expand to huger horizons. You want to show the world that you have a purpose. Creating a successful marketing campaign though, requires a lot of trial and error. Your target persona has to be clear, and your marketing objectives has to be well planned out. In this current state of affairs, everybody wants their story to be told. Rideshare companies like Uber and Lyft rose to the top of the transportation industry by being creative with their marketing campaigns

African Beauty And Braids • 28th June 2021

Business Spotlight: Curls Queen

During these hot summer months, sometimes we need a break from wearing our hair out. Extensions offer the unique advantage of versatility and protection. Finding extensions that match a tight coily hair texture can be a task. Curls Queen online hair store provides textured human hair extensions, wigs, and ponytails. They offer high-grade human hair with at least a 6-month lifespan. Our lives can get hectic, and styling natural hair does take time. With Curls Queen extensions, you’ll be out the d

African Beauty And Braids • 17th June 2021

Edge Naturale: Trust It Or Trash it?

Your edges, commonly referred to as baby hairs, are the most delicate strands on your head. They grow along your hairline. You have to keep them protected to prevent losing them because your edges help to frame your face. When your protective style is too tight your edges will be damaged. I have had thinning edges from wearing protective wigs that were too tight for my head. Using Edge Naturale follicle enhancer was a great choice. It has helped me to grow not only my edges but also other probl

3rd May 2021

How To Be Cute and Casual During Covid-19 – Slayed Life

How To Be Cute And Casual During Covid-19 Covid-19 has taken this world by storm. Many of us have had to stay restrained in our homes because of quarantine. Unless you are an essential worker, you might spend most of your time in and out of Zoom meetings. This can create a dark cloud above our heads figuratively. The company outings that we usually look forward to are now all canceled. Playdates with our little ones have to be stopped for a while. Visits to our favorite grandma’s house have to

African Beauty And Braids • 22nd April 2021

7 Black-Owned Beauty Brands to Honor This Earth Day

From a global pandemic to wildfires, to running through all the names in last year’s hurricane season, our little blueberry in the solar system called Earth could definitely use some TLC these days. To honor Earth Day 2021 we want you to incorporate sustainability in all parts of your life. Including the skin, hair, and beauty parts. These 7 Black-Owned beauty brands are All Natural and practice ethical sourcing of their clean ingredients so you can feel good about supporting small businesses a

17th March 2021

Why Black Is The New Black

Black has been fashion’s favorite shade since the beginning of time. With spring quickly approaching, many are fumbling through their wardrobe to put their winter clothes away. Step aside, coats and boots, it’s time for short shorts and sandals to make their debut!

17th February 2021

The Importance Of Thought Leadership Content

In the content marketing world, less emphasis is being put on conventional marketing methods and public relations activities. Another form of content, called thought leadership content is making waves.

African Beauty And Braids • 11th February 2021

Moroccan Red Clay Benefits

Morroco is a beautiful African country situated in the Northern region. It is known for its vast natural resources and minerals. One popular component of Morocco that has garnered global sales is their red clay, otherwise known as “rhassoul clay”. It has a brownish-red color. It can only be found in the Atlas mountains of Morroco, and it contains numerous healing properties. Research shows that its unique mineral composition can be very beneficial for your hair and skin. Your skin on your scalp

African Beauty And Braids • 10th August 2020

Featurism: A Growing Epidemic

Every time I scroll down my social media feed, I notice a pattern of which type of advertisements are shown to me. I usually search for other freelance writers of color so I can learn and grow from them. I guess Facebook and Instagram examines my data input. Their ads cater to my likes and dislikes. Chocolate models often pop up marketing various hair/beauty products. And although I love me some chocolate, I am often disappointed to see that the variety displayed lacks Afrocentric features.

9th June 2020

Love Is Not A Nollywood Fairytale

A poem from my upcoming book: My Poems, My Pains, My Lessons, My Gains

1st June 2020

How Can I Safely Wear Protective Hairstyles?

A magazine feature about protective hairstyles that promoted Braidlux.

African Beauty And Braids • 5th May 2020

Support Liberian Face Masks

Since the coronavirus has hit Africa, there have been 47,131 cases, 1,845 deaths, and 15,796 recoveries. Liberia, a small west African country, has had its fair share of casualties. So far they have 166 confirmed cases and 18 deaths as of today, May 5, 2020. These statistics are based upon the cases that are reported. So many underserved communities in Liberia lack healthcare centers that can properly test residents. Before the coronavirus pandemic, the Ebola epidemic claimed the lives of 4,810

African Beauty And Braids • 4th May 2020

Rihanna Rocks A Classic African Hairstyle For Vogue

For the May 2020 issue of Vogue, Rihanna chose to represent with a beautiful, classic hairstyle. Her hair was styled in what is called the Betsimisaraka hairstyle. Such homage brings awareness to the distinctive styles that women of color display. What makes this hairstyle so iconic, is the fact that Madagascar was discovered by women. Tropical and serene, this island is located off the east coast of Africa. The natives that inhabit the land carry Indonesian genes. A vessel arrived 1200 years a

My Poems, My Pains, My Lessons, My Gains • 14th April 2020

Solitary Confinement

A poem that is part of my upcoming book: "My Poems, My pains, My Lessons, My Gains"

African Beauty And Braids • 13th April 2020

Spring 2020 Fashion Week Screamed Modesty

New York Fashion Week was held the week of February 6, 2020. And it loudly screamed modesty. It was like YAS, honey, YAS! Y’all better show off those long, flowery dresses, those fancy business suits, and those long-sleeve sweaters. With many of us under quarantine, we may not have that much to spend on extravagant styles. That’s what makes these outfits so lovable. They are simple, and can easily be found at a local thrift store. Let us go over the full fashion forecast for the season upon us.

My Poems, My Pain, My Lessons, My Gains • 7th April 2020

Dear Boss Babe

A poem that will be featured in my upcoming book.

African Beauty And Braids • 21st March 2020

What Everyone Must Know About Coronavirus And Hair

Coronavirus. A deadly virus that is being compared to the Spanish flu. With the worldwide death toll surging past 11,000, many are heeding government commands. Social distancing is being practiced. Schools are closing down for weeks. Millions are without work. Within the service industry hairstylists are having to deal with their businesses slowing down. What exactly is coronavirus? How can we protect our hair and still support our hairstylists? The World Health Organization has declared that t

African Beauty And Braids • 20th March 2020

How Does Body Image Affect Our Self-Esteem?

A thin waist, clear complexion, and perfect hair. It is every Queen’s dream to have the perfect body image. But is your idea of body image realistic? If not kept in check, the way we view our bodies can severely impact our self-esteem and mental health. What Exactly Is Body Image? When you look in the mirror, do you like what you see, or do you wish that you were someone different? Our body image is how we view our self in our mind. It is how we behave when we think of our height, weight, skin

African Beauty And Braids • 26th February 2020

Queen Boss: Madam C.J. Walker

Many self-made bosses jumped for joy when they heard about Netflix coming out with a new series, centering around the life of Madam C.J. Walker. It was inspired by her great-great grand-daughter A’Lelia Bundles’ biographical book “On Her Own Ground”. As Black History Month comes to an end, let’s all learn more about the first black female millionaire in America. Madame C.J Walker’s real name is Sarah Breedlove. She was born on December 23, 1867, on a cotton plantation in Louisiana. Her parents

12th February 2020

Kobe Bryant’s Death and The Psychological Effects of Grief – Engage Empower Educate

Kobe Bryant’s Death and The Psychological Effects of Grief On Sunday, January 26, 2020 the world was hit with the tragic news of Kobe Bryant’s death. Many news shows and social media feeds have been flooded with the discussion of his passing. Throughout the streets of L.A vigils are spread out across sidewalks. Public mourning and heartfelt words of sympathy are being echoed throughout the globe. Nine lives were lost in a helicopter crash that included Kobe Bryant and his 13-year-old daughter,